Application

KPN Group Belgium's sponsoring activities are closely related to our business objectives.
In principle we operate a proactive sponsorship policy, making approaches to potential partners in line with our goals and in order to increase our image and our impact to our targetgroup. Occasionally we honor other sponsorship requests, but that depends on the nature of the request and the extent to which it dovetails with our sponsorship policy.
For our brands (e.g. BASE, BASE business, Ay Yildiz,...) we look for projects that can strengthen our visibility and activity, within the concerned target groups.
We support sportclubs, cultural or musical events as well as original projects, all with national range.
KPN Group Belgium uses the following criteria to assess sponsorship requests:
- As far as sports sponsorship is concerned, we restrict ourselves to team sports and/or certain high-level events. We do not sponsor motor, combat, dangerous, extreme or individual sports.
- The request has no religious, military or political connotations
- The request does not focus on a single individual
- Study trips and student parties are not supported
- Local or regional activities are not eligible for KPN Group Belgium sponsorship because of their diversity and large number.
KPN Group Belgium does not support or sponsor tombolas.
Send us a complete file with the description of your project, your motivation, your budget, why you believe KPN Group Belgium should provide sponsorship and what you expect from us.
You can submit your application preferably by e-mail at sponsoring@kpngroup.be but you can also send it by post:
KPN Group Belgium - Corporate Sponsoring Department
Neerveldstraat / rue Neerveld 105
1200 Brussels
Sports
Sport plays an important social role. It contributes to the wellbeing of both the active and passive sport's lover and provides us all with countless memorable moments. KPN Group Belgium is therefore proud to support a number of initiatives with a national profile with a focus on football and basketball.
More >Contact us
KPN Group Belgium nv/sa
Neerveldstraat 105 rue Neerveld
Brussel 1200 Bruxelles
Culture
For several years now, BASE has become increasingly active in sponsoring all kinds of cultural events, such as OdeGand within the framework of the Flanders Festival but also events for the wider public such as a number of Belgian music festivals.
More >SMS Poetry
In 2010, the "Short Message Service", abbreviated SMS, has already been in existence for 17 years. In virtually no time, the short message of a maximum of 160 characters has become a part of our everyday lives, as a language form but also as literary form.
More >Flanders Classics
KPN Group Belgium has signed a contract with Woestijnvis (De Vijver) to be the chief sponsor of the Flanders Classics. This two-year partnership is a further step down the road already travelled over the last few years by the parent company of the BASE brand.
More >SMS Poetry Ghent
In 2005 BASE organized, in collaboration with the Flanders Festival and the Ghent Poëziecentrum, the first SMS poetry competition.
More >SMS Poetry Namur
Namur was the second city to jump on the SMS poetry bandwagon with great enthusiasm.
More >SMS Poetry Brussels
BASE also wanted to get the country´s capital enthused about SMS poetry.
More >SMS Poetry Liège
The last city - for the moment - to join the SMS poetry club is Liège.
More >KPN has delivered
solid results in 2010.

